All homeowners – whether you are a first-timer, investor, or seasoned veteran – will eventually come face-to-face with the thought of selling their home. Inevitably, it is at that moment that the questions start arising.
HOW MUCH IS MY HOME WORTH? WHAT WILL I WALK AWAY WITH? HOW LONG WILL IT TAKE? WHERE WILL I GO ONCE I SELL IT?
Familiar questions that typically yield familiar answers from Realtors:
“Let’s meet up and see how much your home is worth!!”
“I will send you the latest neighborhood activity data so you can see what’s happening!”
“May I show you my state-of-the-art marketing tools?”
“How soon did you want to move?”
Then, before you know it, you’ve been swooned, signed, and set for advertising. Open Houses come and go, inspectors pick apart your home, you struggle to figure out where the heck you’re going after the dust settles, and…wait….should selling YOUR home make you feel like you have absolutely NO control?
At Watanabe International, Inc., we always start with TWO very different questions:
WHY DO YOU WANT TO SELL AND HOW DOES THAT FIT INTO YOUR GOALS?
SHOULD YOU SELL AT ALL?
The difference is clear. Selling, just like Buying, is a decision that YOU should be fully informed on BEFORE you take action. What if you did NOT have to sell? What if holding on to the home was the BEST decision you could make?
SO HOW DO YOU ACCOMPLISH THAT? HOW DO YOU MAKE ME UNDERSTAND MY OPTIONS?
What you will experience is a journey through our unparalleled STEPS OF SERVICE. Through the years, our clients have always remarked at how we CHALLENGED their expectation that Selling was the ONLY option. And, when Selling was the best choice for them, they remarked at how PERSONAL and INVOLVED we were in the sale of their homes. Based on their feedback and our experiences through the years, we’ve developed a series of STEPS to guide you through the entire process. Here’s a small taste of what you will experience when you choose Watanabe International, Inc. as YOUR Real Estate provider:
STEPS OF SERVICE — SELLERS
1) Our Introduction Presentation – Sit down with us for an hour or so, and let us “set the stage” for your experience. We will share with you our philosophies, goals and backgrounds at first – making sure that we all share the same vision when it comes to the ownership and selling of real estate. We’ll then venture into a discussion on the current market, the issues facing present Sellers, and the Pros and Cons of Selling a home. All of this is done BEFORE we even talk about your own personal situation. In our view, if you don’t like what you have heard, or you don’t agree with our style of doing business, you have the total right to walk away! No pressure. No expectations.
2) Financial Analysis & Pre-qualification – If you like what you have heard thus far, we will take the next step and meet again to discuss your finances. We are NOT tax advisors, financial consultants or loan officers…but we feel that is OUR responsibility to be aware of what is happening in your life, financially. That way, we can give you the guidance you need to make SMART decisions regarding your potential sale, and perhaps, even a future purchase (if you are buying another home afterwards). We will spend some time gathering your financial information and, together, we will review and explain your options, the impacts of selling vs. holding, explore the purchase side if you intend to buy another home, and discuss how it all adjusts depending on the decision you make. Our promise to you: If Selling is NOT the option that best fits your needs, or if we feel that Selling is not in your best interest, we WILL tell you to NOT to sell. Doing what’s RIGHT will ALWAYS trump doing what’s profitable for us.
3) Setting Your Expectations – Should you then decide to Sell your home, we want to take the time to Set Your Expectations. When would be the best time to list the home? At what price will my home sell quickly? What can I do to my home to be prepared for the open market? What does my competition look like, and how can I be better? Then, we’ll take the time to patiently Set Your Expectations. This is what you can expect from the general public. Here is what the competition looks like and this is how we outshine them. This is the price point that I feel will generate the best possible return for you. Here’s how we will negotiate on your behalf for something better. We want to be sure to set the framework for your sale the RIGHT WAY from the start. The result? A satisfying sale that meets or beats your expectations!
4) Preparing Your Home (and You!) For The Sale – In our eyes, this is the step that most Realtors START their process with. At Watanabe International, Inc., the inspection and preparation of your home is secondary to the DECISION to even Sell! Should Selling be your choice, we will help to prepare your home for the best possible market reaction. Honest and intuitive feedback on repairs and renovations, setting up a realistic and convenient timetable for your sale, and, most importantly, knowing the value of your home and how it will be viewed by the buying public.
5) Let’s Get It Sold! – After setting up your experience, answering your concerns and exploring every possible option you have available, you are ready to put the house on the open market. We will explain the entire process from start to finish – providing you with knowledgeable advice on pricing, honest and clear feedback on your home’s activity, current and relevant market updates, clear communication, professional marketing to assure a worldwide audience will have access to your home, solid and wise negotiating skills, and the ability to see your sale to a satisfactory conclusion. We will BE everything you need and DO everything we should to guide you in this decision. Contact Us Now.
THAT’S THE DIFFERENCE.
